David Ogilvy: We Sell or Else
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The Zen of Email Management: Dominate Your Email Client With Ease
Let’s be honest. You have more important things to do than check your email messages.
And your stress about the number of un-reads in your email client — growing larger by the hour — is completely unnecessary.
Email is a tool for your benefit, but without some proper email management it may seem more like a torture device in the hands of hostile bosses, employees, or customers.
It’s time to reclaim this modern method of communication for your own good and productivity. [Read more…]
Amazon’s Worst Marketing Email
You have to give them credit: Amazon gets a lot of things right. Becoming the biggest online retailer in the world requires continuous implementation effective marketing strategies.
But sometimes even Amazon drops the ball, and this recent email is a good example of what not to do. [Read more…]
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